Introducing Clove

Every great venture starts with an idea. For Clove, it's about redefining food allergy management for safety, confidence, and accessibility in every meal.

Our mission is clear:

To address the pressing challenges faced by individuals with food allergies, particularly when dining out. Research underscores the widespread impact of food allergies, yet gaps persist in knowledge, resources, and accessibility within the food service industry. Our response? A comprehensive mobile application designed to bridge these gaps, providing accurate and detailed information on allergy-friendly dining options. Through user interviews and iterative design processes, we're committed to creating a user-centric solution that empowers individuals with food allergies, fostering inclusivity and safety in dining experiences.

Prototype

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Prototype 〰️

Research

Project Design

Stakeholder Interviews

  • Conducted interviews with four allergy sufferers, spanning different age groups, to gather insights on their dining experiences, preferences, and needs.

  • Explored topics such as allergy management, dietary restrictions, dining habits, and desired app features to ensure alignment with user expectations.

Concept Testing

  • Evaluated the mid-fidelity prototype through concept testing to identify intuitive elements and areas causing confusion among users.

  • Observed participants' navigation through the interface to capture initial thoughts and reactions for further refinement.

Conceptual Walkthrough

  • Led users through app prototypes, soliciting feedback on clarity, features, icons, layouts, and overall user experience.

  • Encouraged users to provide input, ask questions, and explore the interface, noting their comments for iterative improvements.

Prototype Development

  • Developed low-fidelity and mid-fidelity prototypes based on insights from stakeholder interviews and literature review.

  • Conducted rigorous user testing with four participants to assess natural flow, intuitiveness, and usability of the interface.

Insights and Improvements

  • Leveraged qualitative feedback to make targeted improvements to the interface, ensuring enhanced user-friendliness and alignment with user needs.

  • Utilized insights from stakeholder interviews, concept testing, to refine the app's features and functionalities for a more robust and user-centric design.

Results

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